Why I Don't Have A Follow Up Letter Set

Published: Sat, 08/03/13

I'm WEIRD.

I'm talking totally STRANGE.

I always have been...

Since I was a little kid I never like doing things
the way other people did...

Most of the time things people did just did not
make sense to me at all...

So I create my own way of doing things...

Much to the chagrin of my parents, teachers and friends.

A lot of them made fun of me...

But I never  cared much...

As long as what I was doing FELT right to me
 
I was cool with it.

Who knows...

Maybe I am a little OCD.

I have a thing about the shortest path to stuff.

I like to get to my destination the fastest way possible...

And sometime the way to do that is counter-intuitive.

Like with emails to my list....

Most people get you to opt in and then
they have a letter series that they wrote 6 months or
a year (or 2 years) ago go out to you in a times sequence.

And people are very proud of their auto-responder sequences
and they brag about their open rates and how automated their
business is and all that jazz...

BUT...

To me it just never made any sense...

If you are in network marketing or any kind of small
business ...

Isn't the objective to actually CONNECT with your 
audience and build a relationship with them???

Call me crazy but that is what I was taught...

So how can you do that with something that came out
of you TWO YEARS AGO...

Or worse...something that someone else wrote in the name
of "closing" people????

Just very weird to me.

I actually want to KNOW people...

I want to find out how I can help them.

I want to talk to them and see it what I have might be a fit.

Not just sort through them like numbers to see if they buy.

So how in the world can I do that if I do not 
write from my HEART in real time???

I mean sure...

I'll admit it...

Now an again I schedule a  letter when I am gonna
be tied up or on vacation ....

But otherwise no way...

Just does not make sense to me...

Just is not the straightest path to knowing YOU.

So that is why I do not have a canned letter series.

People constantly ask me...

And now you know.

Seems to have served me pretty well but
I am open for debate and banter!

Hit me back and tell me your thoughts if you like.

I am at a meeting today and I am sure I would love
to get your note on a break :)



Signed

Weirdo Girl Hochman

My motto:

There is no "right way"

There is no "wrong way"

There's only one way....

YOUR WAY!