If you know me at all you might have noticed that I haven't been writing much lately.

The truth is...

I just haven't had much to say.

I look around me and I see chaos in the industry and n the world and made me quiet and full of introspection.

I think I've been having an existential crisis of sorts...

Whats that?

Well...

An existential crisis is a period of deep questioning and reflection about life's meaning, purpose, and existence. It's a normal part of life that can occur during significant life transitions or moments of self-reflection. 

Ive taught marketing for over 25 years only to watch people not use any of it and rush off to the next deal and the next deal chasing money instead of learning how to have money chase them.

I've seen people I used to admire do some pretty shady things.

I've watched the beautiful industry I started in turn to chaos with people all turning against each other.

And quite frankly...

It's depressing.

And I've started to question my very existence in the space.

What good is teaching the fundamentals of earning long term residual income if the people I teach are easily lured by the next money deal before they build their list and their brand setting themselves up for endless failure?

What good is taking money from students who have no intention of putting their all into their own business?

Perhaps I've been working in the wrong space or with the wrong people.

Perhas I partnered with the wrong folks because when I see people choose money over humans I feel physically ill.

Maybe I'm just not cut out for the greed based economy of much of the home business space.

Maybe I never was but I was innocent enough to look the other way because all I saw was beauty in the people and what residual income could do for a family.

I sang my song loud and proud but lately it just does not come out any more.

So much so that I had to ask a friend if I could come out and teach in his company just so I could feel alive once a week teaching some hopeful hearts about how to break free just so I might feel alive.

Don't get me wrong...

I have projects and do things in the background.

I have residual income from a program and I do business around the world.

So this is not a sob story.

I just haven't had the heart to come out in public much or even write my faithful readers.

And yeah...I know...

"You're not supposed to write letters like this sharing the absolute truth with people because they'll stop buying."...but I don't GAF because I'M NOT SELLING ANYTHING

I just talking to the few folks that are still listening since the hype went away. and hopefully speaking into their hearts.

And shortly I'll go speak live at my first event in a while so I am hoping that will give me some  very needed juice.

Ironically this is where my mentor was when I found him.

Big 90's guru who had become disillusioned and walked away from it all.

He had lost his voice too.

And then we met and all I knew was that he was the best copywriter I had ever read and I wanted to learn from him.

Little did I know that he hadn't written in over a year.

But somehow a hungry student changed everything and before you knew it we had a crowd and a community.

He tells me to this day he could have never done it if I hadn't showed up.

I brought everything back out of him through my eagerness to learn and my desire to earn my first significant money.

I became his student extraordinaire and he no longer felt like a fraud.

Honestly...

That's how I feel.

I've taught PRINCIPLE CENTERED EARNING and SERVICE for years but everyone ran off to tell people they can earn X dollars in a day while only working 2 hours.

Everyone ran off to scream about their magical product or program versus building a list that would feed them long term.

Everyone went and got harnessed by guru after guru that put then to work building the guru's business while they forgot about building their own.

When you lead with money that you can't provide to everyone you obligate your collapse.

This is why money games ALWAYS collapse.

Heck,...

Look at the big one that just went down.

All those big names caught up in it.

It's sad.

So yeah...

I am at a crossroads.

Looking for a few people that really want to do the work to learn the skills.

Looking for a few people who still believe so I can latch on to their belief to remind me of my own.

I just can't sit with those that do not move their fingers and their feet to secure their own destinies any more.

It just feels wrong.

I can make a living writing and consulting.

But my joy comes from passing on what was passed to me to those that would take it and run.

So I just wanted to see who's left out there.

Who still reads...

Who still cares.

Who still BELIEVES.


<3


That is all...

Raw and Unedited 

From

HOCHMAN